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CEO-level coaching for the start-up leader who needs to grow fast.

Don’t lose yourself as you
take your company to the next level.

You want to focus on the work you love and are uniquely able to do—your “zone of genius” – but as your company has grown, you are increasingly getting pulled into things that don’t feel as energizing or valuable, like endless meetings, politics, and people issues.

Through coaching with Caneel, you can focus on the part of the job you love, get the rest off your plate, and hit key milestones.

Through deeply understanding who you are as a leader and human, uncovering patterns and blind spots, and applying strategies and tools tailored to you, Caneel guides you in operating in the easiest way possible with the biggest outcomes imaginable.

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With Caneel, you can get better at…

And eventually, you’ll be able to take a three-week vacation without things falling apart.

Don’t believe you can do it?


I know how the journey plays out.

I’m Dr. Caneel Joyce, a leader, and CEO Coach.

I used to be an operator. And for a while, I was a business school professor at Berkeley, Stanford, UCLA, and the London School of Economics.

Now, I coach adventurous, visionary CEOs and leaders of high-growth companies to big outcomes.

Being a CEO Coach gives me a unique insight into what it takes to grow and change when the stakes are really high.

My commitment is to you, authentically living, leading, and creating. (And kicking ass.)

I understand the normal rules don’t apply to you. You know you won’t win if you do what everyone else does. We’re going to find your unique way.

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Get ahead of problems when the stakes are highest

Deep Dive

Caneel conducts a full assessment where she gets to know you deeply. She will connect the dots and identify the core themes that will be the through line for the whole coaching engagement.

Together, you will establish a compelling and creative vision for your future.


In coaching sessions, you will think through the most important issues and challenges you’re facing now. Through support, intentional questioning, and pushback, Caneel will help you ensure the way you are operating is creating the biggest and most impactful outcomes imaginable.

Coaching with Caneel is creative and challenging and reveals the powerful gifts you were born to share with the world.


By the end of your coaching engagement, everything feels easier. The team around you is operating so well you’re able to stay focused on the three most important aspects of your job (vision, team, and resources), and the day-to-day can run smoothly without you.

You’ll add your name to the list of my incredible clients who have gone on to reach major milestones in funding/growth and become noteworthy leaders in their industry.

Join good company

From startups to Fortune 500 companies, we coach leaders to lead in the way only they can.

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Client Praise

Discover experiences that give your life purpose in your Zone of Genius

Executive Coach Dr. Caneel Joyce reveals a life-changing framework that can help you overcome self-doubt, uncover your hidden talents, and radiate with confidence, one small step at a time.